A rare and early trade card from Louis Vuitton, the pale aqua checkerboard background of which alludes to Vuitton's iconic Damier pattern — which was developed just five years earlier to help combat (even then) numerous imitations and knock-offs.

Advertisement brochure for the avant-garde designer at Dianne Benson's SoHo boutique, one of the first in New York to showcase Gaultier's designs.